ISE Marketing 16th Edition by Roger A. Kerin

$17.99

87 in stock

SKU: 978-1265111946 Category:

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Engagement. Leadership. Innovation. This market-leader remains the most rigorous, business-oriented title on the market! Translated into 10+ languages and supported by an extensive instructor resources package,?Kerin?16e is up-to-date with additional emphases on social media, marketing metrics, financial aspects of marketing, and decision-making.

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